Think Different. Just Do It. We Try Harder. These are examples of the best taglines ever created. Taglines are emotional triggers for us. They help us remember what we want to do and who we want to be. And they say what we mean in very concise language.

At a recent educational conference we asked teachers to provide their personal tagline. Examples of a few taglines were "Make it so," "We got this," Potential realized." A few of the taglines that really stood out included the word "curiosity," such as "Embrace change and inspire lifelong curiosity" and "Creativity equals curiosity."

The dictionary says that "curiosity" is the "desire to know or learn." I think that pretty well sums up what we, as individuals involved in educational innovation, are trying to infuse in our students. When it comes right down to it, isn't curiosity one of the key ingredients in life that will motivate students to think out of the box, to stretch their imagination and to create new and amazing things.

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